We Build Growth Systems.
We started by building funnels for global brands. Now we bring that same level of strategy and production to local businesses in NI and Ireland.
How We Create Content That Converts
We handle everything from the initial idea to the final post. No guesswork. No stress. Just a proven system for local growth.
Strategy & Planning
We don't just show up and press record. We build a custom strategy, ideate topics, write hooks, and plan exactly what will resonate with your local audience.
In-Person Production
Once a month, we come to your business. We direct the shoot, capture authentic footage, and record everything needed for 30 days of content in just a few hours.
Post-Production
We take the raw footage and handle all the editing. We write engaging captions, add trending audio, and schedule the posts to go live across your platforms.
Reporting & Growth
At the end of each month, we review the performance. We look at what worked, what drove enquiries, and use those insights to refine the strategy for the next shoot.
The Journey
The Result That Changed Everything
I was building sales funnels from a laptop. No agency. No formal training. Just a genuine obsession with figuring out why people buy things online.
The first few funnels I built were terrible. But I kept going, kept learning, and slowly started to understand what actually moves someone from scrolling past something to pulling out their card.
Then a fintech startup hired me to build their funnel. Six months later it had generated over £500,000 in revenue. I had a commission deal in place.
That was the moment I thought — okay. This is what I want to do.
Learning on the Road
I took my laptop and went travelling. America. Australia. China. Japan. The Philippines. Malaysia.
I was picking up clients while I was on the road and every project taught me something new. But I kept hitting the same wall. I could build funnels that converted. Getting the right people into them was the harder problem.
That's what pushed me into paid media and content. And honestly it all clicked pretty quickly. A funnel, a content strategy, a paid ad campaign — they're all doing the same job. Moving someone from not knowing you exist to trusting you enough to buy. Once I understood that, everything got a lot simpler.
Elite Socials, Built on the Road
I started Elite Socials while I was still travelling. Working remotely with businesses across the UK, Ireland, and the US.
The brief was simple. Stop selling vanity metrics. Stop producing content that looks fine but does nothing. Build marketing that actually connects attention to revenue.
It worked. And the more businesses we worked with, the better we got at it.
Coming Home
Eventually I came home to Newry.
Around the same time I visited a client in person for the first time. And something clicked that I had never fully appreciated working remotely. Within two hours of being in their business I understood their customers, their team, and their market better than I had from months of calls.
The content we produced after that visit was the best we had ever made for them. More specific. More relevant. More effective.
That was it for me. The best marketing happens when someone actually shows up. So we rebuilt everything around that idea. Now we go to every client. In person. Every month. No exceptions.
Where We Are Now
We have worked with over 250 businesses across the UK, Ireland, and the US.
Gyms. Dental practices. Trades companies. Restaurants. Professional services. All kinds.
And the one thing that is true across all of them is this. The businesses that show up consistently online grow. The ones that treat it as an afterthought watch their competitors take the market.
Our job is to make showing up so easy that there is no reason not to.
You know our story.
Let's talk about yours.
Book a free strategy session to see exactly how we'd apply our in-person content and growth systems to your local business.
Book Your Strategy Session